For those unfamiliar, Valorant features a drop system on Twitch for closed beta keys. Viewers that watch Valorant for several hours will be entered into the pool where Riot picks its next closed beta invitees. Watching more Valorant increases the odds of being picked, but only by small and diminishing amounts. The result is “24/7” streams, streams that play recordings of Valorant when streamers are AFK but keep their streams online. These 24/7 streams drew in thousands of viewers hoping to get into the Valorant Closed Beta.
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Once 24/7 streams began to grow in popularity, routinely topping Valorant’s most-watch streams, other streamers started publically complaining. 24/7 streams would draw off a lot of viewers from other, active live streamers, nevermind trick new Valorant fans into watching old footage. Needless to say, Twitch took the matter much more seriously after streamers grew frustrated.
Twitch’s new rules don’t specifically reference Valorant or its 24/7 streams, but the relationship is clear. The new rule reads “Cheating a Twitch rewards system (such as Drops or channel points systems)” is now a prohibited activity. The extent of the rule and the severity of the punishment will only be known once bans start rolling out.
While the practice of running 24/7 streams might now be ending, a lot of streamers made a lot of money with the practice. One streamer, Anomaly, is said to have climbed up to 50,000 subs by using the 24/7 stream gimmick. His stream still touts the Valorant drops, but now he’s only doing 12-hour streams.
Riot Games is perhaps the biggest winner of the whole controversy, though. Regardless of how many people are watching a Valorant Twitch streamer or how long they watch, Riot’s still rolling out closed beta invites at the exact pace it chooses to. Meanwhile, Valorant viewership numbers are incredibly impressive. Altogether, the controversy worked out pretty well for all parties involved.
Valorant releases this summer on PC.
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